How do I check what AI says about my clinic?

Q: How do I check what AI says about my clinic?

Ask the engines what your patients would ask, in plain language, and record the answers verbatim. Check several engines, and repeat weekly, because answers change.

The manual version: open ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews and ask patient questions. Best clinic for a treatment near you. Is this clinic reputable. What should someone check before booking. Record exactly what each engine says and who it names.

Two lessons from doing this at scale: engines disagree with each other and with themselves week to week, so one check is a snapshot; and engines sometimes confuse businesses or repeat stale facts, which you only catch by reading answers verbatim.

Structured weekly tracking does exactly this, across every engine, with the receipts kept, so you see movement instead of anecdotes.

The questions that come next

How often should I check?

Weekly if it matters commercially. Monthly glances miss the movement between.

Which engines matter most for clinics?

All seven, and Google AI Overviews especially, because it sits inside the searches patients already make.

What if an engine says something wrong?

Fix the sources it reads: your site, your profiles, your listings. Engines repeat the record they find.

See exactly where you stand

The Baseline™ is the full five-pillar AI visibility audit for your clinic: your scores, the verbatim answers, your top opportunities, human-reviewed. £250, and it doubles as your onboarding for any plan.

Start with The Baseline™