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How do AI engines decide which clinics to recommend?

No engine publishes its recipe, but the pattern is stable: engines favour businesses whose record is clear, corroborated and current. Pages that answer directly. Profiles that agree. Reviews that are recent and specific. Credible third parties mentioning you in the right context.

Third-party evidence weighs heavily, because it is harder to fake than your own copy. For clinics that includes verifiable credentials and registrations, exactly the trust markers patients would check themselves.

Build evidence where engines read, keep it consistent everywhere they look, and the recommendations follow the record.

The questions that come next

Live browsing or snapshots?

Both, engine-dependent, which is why freshness and weekly measurement matter.

Does my Google profile feed ChatGPT?

Profile data flows through the ecosystem engines read. Inconsistency there breeds wrong answers.

Does schema markup matter?

It removes ambiguity and makes you safer to cite. Foundational rather than magical.

See exactly where you stand

The Baseline™ is the full five-pillar AI visibility audit for your clinic: your scores, the verbatim answers, your top opportunities, human-reviewed. £250, and it doubles as your onboarding for any plan.

Start with The Baseline™

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